[post_page_title]Barry Becher: Ginsu Knife[/post_page_title]
Back in the 1970s, Ed Valenti and Barry Becher created and marketed the Ginsu, a kitchen knife that was capable of slicing through almost anything. Becher and Valenti were thought to be total masterminds for advertising the knife the way they did – through infomercials. People all over the nation were captivated seeing the knife slice and dice the way it did, leading to substantial sales of the product. Ed Valenti continued to have success in informercials, while Barry stood by the Ginsu. Becher passed away in 2012.
