[post_page_title]Tiger Woods – Eldrick Tont Woods[/post_page_title]
What on earth is a Tont? Regardless, Woods made a very conscious choice to change his name early on. He probably came to realize very quickly that people would have enormous difficulty pronouncing much of it, and instead went for something simple, yet memorable. Do you think he would have become the face of Golf if his first name was still Eldrick? Probably, yes, but Tiger has much more of a ring to it.
[post_page_title]Lana Del Rey – Elizabeth Woolridge Grant[/post_page_title]
Look, it’s the world’s best Nancy Sinatra tribute act! No, I’m kidding. Lana Del Rey is a great musician in her own right, but her plain, wordy original name is hardly something you’re going to put on an album cover. When you sell a product like music, you’re effectively selling the artist behind it too. The music can be great, but if the name doesn’t capture attention, it’ll go nowhere.
